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Bid & Tender Writing Resources

How to write a Winning Tender

When writing a tender, the purpose is to persuade the reader to buy from you or to allow you to progress on to the next stage of the bid process. This requires much more consideration and thought than standard letter or report writing to find out how we can help check out our bid writer services.

Give the reader what they want

Assessors will have very strict guidelines and marking criteria, so it is no good saving the best until last. Give them the information they want upfront and generate their interest.

  • What is it about your company that makes it special?
  • How does this give you a competitive edge?
  • What can you do for them?
  • What is the benefit of this?
  • What is your approach?
  • What added value does this give?

Give them exactly what they want, in the order that they want it. And remember that your competitors will also be doing this, and so when you are writing a tender, you need to be the best.

If you would like further assistance about how to write a winning tender, don’t forget that we offer expert tender writing courses throughout the UK.

Why should they read on?

You must give them a reason to be interested in your information. Think about why you are writing a tender and why they are reading it in the first place. They are evaluating what you are proposing, in order to do two things: to get through the formal evaluation process (completion of scoring forms), and to make a selection.

When they read your bid documentation, they are looking for the best (or worst) way to score you that the rules allow and why they should/should not select you. Don’t give them a reason to de-select you. Grab their interest; hold it by telling them ‘what’s in it’ for them, and you will increase your chances of success.

Free Resource Downloads

Please visit our resources on ‘Writing a PQQ‘ if you would like more useful information and professional advice.

Bid & Tender Writing resource information:

Please find below some useful resources that we have put together to help your business manage the bid and tendering process:

What is a tenderHow To Tender, The Basics
Information On How To Write A TenderSimple Facts About The Tendering Process
Producing a quality tender documentTender Info - General Rules On Tendering
Information On Tendering For ContractsCompetitive tendering, its all about winning
Details Of Our Tender Writing ServicesLearn All About Our Tendering Procedures
Our Tender Management ServicesImprove Your Knowledge With Our Tender Training Package
Our Tenders Consultants Are Making A DifferenceWhy Are We The Best At Providing Tendering Services
Why Is Our Tender Website A HitWinning Tenders, It's Not Luck

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0203 507 0314 or direct to mobile: 07590 276 006

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